Editor's guide: Station B has been moving frequently in recent years. As a website that started with two-dimensional elements, in the face of an increasingly buy email list competitive environment, Station B has to speed up the pace of commercialization. However, the continuous introduction of new users and new advertising methods also aroused the dissatisfaction of the old users, and the scolding and applause flew together for a while. The author of this article expresses his opinion on this and shares it with you. During the epidemic, Xiaomi used the unique gameplay of Station B to join its own new product launch conference in the 72-hour uninterrupted live broadcast of 48 UP masters, successfully pushing the new product attention to its peak.
Dingding, which received a one-star evaluation for being an online class tool for students, quickly ranked first in the daily rankings buy email list of the whole station with a "begging for mercy video" at station B, and became the official account with the fastest increase in fans in the station. . When watching the New Year's Eve party has become a habit of young people, Juhuasuan, who named the first New Year's Eve party at Station B, "goes out of the circle" together with the party, and has gained over 5 billion exposures on the entire network and has been widely praised by users.
In marketing at station B, brands always seem to be able to play some "new tricks". And these gameplays and content often buy email list show the same feature—to vote for "young people". For advertisers, the greatest value of advertising on station B lies in the fact that it has gathered a large number of young users. These young users are digital natives, and they are more willing to listen to the opinions of KOLs to make consumption decisions than traditional, homogeneous advertising.